Free delivery on purchases over R500

Explore a world of unique Afrocentric wonders

A few things you should know about us
Our vision is to digitalize informal economies across Africa
Shop Now

Our Vision

At Shopapolitan our vision is to digitalize informal economies across Africa by making innovative

e-commerce technology affordable and accessible to informal traders. We aim to build the world’s number 1 Afrocentric e-commerce marketplace that will serve as a platform to give African merchants access to new markets while creating a space where our customers can explore a world of unique Afrocentric brands. With Shopapolitan, merchants get to grow their businesses. In contrast, our customers get to discover Afrocentric brands that are as unique as they are. All from the comfort of their couch on their phones and get it delivered to their homes.

Mother drawing with her daughter while father works in their own coffee shop

Our Mission

our aim is to provide informal communities, such as townships and rural areas, with innovative and affordable tech-based solutions that help bring them online to experience the benefits of a digitized society.

As a Business

Our goal is to give informal sellers access to global markets while allowing buyers to explore a world of unique Afrocentric wonders in a wide array of categories. Ultimately, we want to create new markets that improve the lives of both sellers and buyers across the globe.

As a Platform

We believe in collaboration and shared value creation. We live by the philosophy that your growth is our growth, and vice versa. The end goal is to create exponential growth that is shared with everyone within our ecosystem

As People

    #TheShopapolitanWay

    Our Brand Values

    Our Values

    Meaningful access to tech-based solutions – We believe in accessible and affordable technological innovation.

    Collaboration is better than competition – We believe in collaboration and shared value creation. We live by the philosophy that your growth is our growth, and vice versa. The end goal is to create exponential growth that is shared with stakeholders in our ecosystem.

    Express individuality while building community – We believe in building authentic communities that allow for self-expression, because when you find your tribe, you find your authentic self.

    We believe in driving and stimulating local economies across Africa as we buy local, support local, source and produce local.

    We believe every problem has a solution and we have the ability to find and execute it.

    We believe in putting the customer at the centre of everything we do and ensuring their happiness.

    We believe there is no such thing as a bad idea, just an idea we haven’t imagined could be good.

    Our Sustainable Development Goals
    (SDG) Commitment

    Source: United Nations

    As a company, Shopapolitan is committed to the Sustainable Development Goals (SDGs) set forth by the United Nations. We firmly believe that it is our responsibility to help improve the lives of people all around the world. We will continue to work hard in order to make a positive impact on as many people as possible. The SDGs are a blueprint for a better and more sustainable future for all. They were adopted by all United Nations Member States in 2015, and Shopapolitan is proud to be playing its part in helping achieve them.

    Major Milestones

    Won 3rd place at the EY Africa Innovation Pitch Competition in 2021.

    Top 20 graduate of the Youth & Women Business In Tech pitch program in 2022.

    Top 30 graduate
    of the Fem-In-Tech accelerator program in
    2022.

    × How can I help you?